INDUSTRY:

F&B

CLIENT:

Gulf Food

YEAR:

2021

CATEGORY:

Branding

Gulf Food

About.

Gulf Food is a holding company that manages a growing portfolio of food-related businesses. Focused on quality, consistency, and smart growth, it brings together brands across distribution, production, and retail.

The identity is clean and straightforward, built to reflect trust and reliability. Gulf Food supports its companies with strategic direction while staying rooted in the region’s evolving food market.

As a symbol of local heritage in the GCC, the iconic Al Boom boat felt like a natural choice for the logo mark. To root it specifically in Kuwait, we drew inspiration from the design language of the 100 Fils coin.