INDUSTRY:
F&B
CLIENT:
By The Butchery
YEAR:
2025
CATEGORY:
Branding
By The Butchery
By The Butchery is a burger joint born from the craft and credibility of The Butchery. Built on a legacy of quality cuts and bold flavor, it’s where butcher-level expertise meets crave-worthy comfort food—served without compromise.
The brand identity is confident, raw, and stripped back. From the name to the tone, everything leans into a no-frills, full-flavor experience. Typography is bold. Messaging is unapologetic. Visuals are clean but punchy—grounded in meat, fire, and attitude.
By The Butchery isn’t just about beef. From premium smashed patties to perfectly seasoned fried chicken, the menu celebrates all things meat, prepared with the precision of a true butcher. It’s fast food, redefined through craft and care.
No Fluff, Just Fire!
Made for flavor seekers who appreciate quality over hype, every detail—from the branding to the experience—stays true to its butchery heritage. This is comfort food with backbone. No fluff. Just fire.
